Tuesday, March 17, 2015

Week 3 Exploration: Interview Questions

     These were the top questions I liked from what I saw. Know a few of the questions that might be asked of you can really help you to prepare for an interview. You still need to know how the think in the moment and really listen to what is being asked. But having something prepared can give you a little more confidence when sitting down for the interview.

1.     Which blogs do you read       
a.     I liked this question because if you are in the media industry you should be reading other peoples work. It is important to know what your community is discussing.
b.     Knowing what you read could give an employer an idea of your writing interests. As a sort of video columnist it would be beneficial for Zuffa to know where there candidates interests are.
2.     What is your proofreading process?
a.     Proofreading and quality checks are pretty similar. The question could easily be interpreted as How do you quality check your work.
b.     With a fast turnaround on clips and live shows all the time the margin for error is pretty small. UFC has a need for quality video with little proofing time.
3.     What operating systems and programs do you use?
a.     Any job involving media should ask this question.
b.     There are vast differences in some of the operating systems out there and the programs available are even more diverse. If UFC uses Apple products and all you know is PC there will be a steep learning curve.
4.     Can you describe the difference between “there,” “their,” and “they’re?”
a.     This is important when blogging, writing, or engaging in social media. There are a lot of people on the web that will judge the content of writing based on grammatical errors.
b.     Although the primary purpose of this job is video editing, UFC has many blogs and written articles as well. It would not be out of the realm of possibility to transition into writing also.
5.     What do you know about the company?
a.     I like this one because as we learned earlier in this class knowing about the company you are allying for can be very useful. It is important to know if the companies philosophy is in line with your own.
b.     Zuffa is a good example of this, without a little research one might not know they represent UFC.
6.     What is your greatest professional achievement?
a.     This one is interesting because your greatest achievement might not have to do with the job you are applying for. Is it better to answer with one that shows your professionalism or one that might be less impressive but be inline with the job?
b.     I feel like this one could fall into the same category as the last one in that it tells how much the interviewee knows about the company.
7.     Tell me about a challenge or conflict you've faced at work, and how you dealt with it.
a.     This one is a little less direct then “what is your greatest weakness?” It still asks you to spin something negative into a positive trait without coming right out and saying it.
b.     No job goes smooth 100% of the time. Knowing how a potential employee handles a conflict can be very helpful. The UFC is know for conflict it is presumable that tensions can run high.
8.     What's your dream job?
a.     Here is another one that makes the candidate consider how much truth the interviewer wants. If it is not your dream job how can you spin it so that it is inline with the job you are applying for?
b.     This really is a dream job for me. I want to work for a some what smaller niche company that wants video created and edited on the fly and involves some travel. The catch for me is telling the interviewer that without making them think I am just spouting what they want to hear.
9.     What do you like to do outside of work?
a.     Although it may seem like this shouldn’t matter to an employer, there are a lot of companies that want to maintain a certain image. If your personal hobbies don’t coincide with that image it could cause issues. I learned a lot about this from my time in the military.
b.     UFC has a pretty distinct image. They may not be too concerned with what you do on your personal time, but how you answer could be an indicator of how you will fit in with the staff or how you will react to job requirements.
10.  Why do you want this job?
a.     I like a very direct question. This one gets right to the heart of what you are doing there.
b.     There may be people applying to Zuffa and UFC because they think it might be a way to break into the MMA ring. Or they just want to be closer to the fighters for whatever reason. I imagine they want people for this job that are interested in doing the work required by the position and this question could weed some of those out.

Sunday, March 15, 2015

Week 2 Project: Elevator Pitch

You never know when you will meet your next job opportunity. Having a well rehearsed and natural "elevator pitch"will ensure you don't get tongue tied when the time presets itself. It's easy to lose focus and want to say too much all at once. Knowing the essentials and hitting those first can help make the right impression.

Here is my elevator pitch draft:

Thanks
Addicus

Friday, March 13, 2015

Star Submission: Doc Ellie

I worked with my 7 year old daughter on this one. Her 2 year old cousin loves Doc McStuffins and wanted to write her a story. My Daughter wrote the script and "directed" most of the shots.

I did all the camera work and editing. Editing was done on Final Cut Pro. This Project was done just for fun and was sent to my niece for Christmas.

Star Submission: LiquiSift

I am submitting a logo I made for a product my friend created. Liquisift is a trash can designed for restaurants that separates liquids from the rest of the trash.

The design is based on what the product does, the product designer wanted something he he could put on the product, letter head, the website, and was unique enough to be recognizable once it hit the market. He is currently in negotiations with a food processing company to sell the product design, along with the logo.

Thursday, March 12, 2015

Week 2 Practice: Network Email



Below is a sample letter requesting support from my professional acquaintances. It is not easy sifting through job searches and deciphering the ads to determent what the job really involves. Having a network of professional friends can make the task easier and could turn up something that’s not being advertised yet. Knowing how to ask for help is an important part of the networking process, these are the people that could be a link to your next career. Presenting yourself professionally to your friends is also good practice for presenting to a potential employer.

Greetings Friends,
                I will be entering into the job market again soon and am asking for some assistance in locating that perfect job. Please keep your eyes open and if you know of anything or something comes up that you think would fit please let me know.
                Recently I have worked with the US Navy and have had the opportunity to head up some great projects:
-          - Video Journaling. During the last year I shot a lot of video on my ship and compiled three videos and a “crew’s” book. These were for limited distribution to the Sailors and family onboard USS CHAFEE.
-          - United Through Reading. While at sea for six months I filmed sailors reading stories for their children and families back home. The videos were burned to DVD and sent home with a copy of the book.
-          - Crowd Funding Campaign. I put together a video, blog and social media advertising for a start-up company that was raising money through IndieGogo. This project was freelance from my day job with the Navy.
My ideal job would be Video Editing or Video Journalism, but I am keeping my search net wide. Preferably I want to create and edit short videos. This could include interviews, recaps, documentaries, or informational spots.
        I have looked at jobs with Zuffa (UFC) and the local news company. A few of the other companies I would be excited to work with include Apple, WWE, Amazon, or Boars Head. I like working in smaller groups, I know some of the companies listed are larger corporations but I know they have a reputation for producing quality work on a fast timeline.
Of course if you have any questions or comments about what I’m looking for or qualified for please contact me at (xxx) xxx-xxxx. If there is anything I can do for you now or in the future to return this favor please don’t hesitate to ask.
Thank you for your consideration
Very Respectfully


Addicus Patton

Week 2 Analysis: Elevator Pitch Examples



There are a lot of good examples of the elevator pitch on YouTube. It was a little difficult sifting through all the tutorials and finding actual elevator pitches. The competition winners were great and really well rehearsed which is what you want from an elevator pitch, but not sound too rehearsed. Knowing what to look for in others will help us write and execute our own pitches later this month.

The Good:
Besides all the competition winners, I liked this one. The content includes the problem and a recommended solution. He speaks clearly and the audio is great. The video clarity is a little hazy but nothing that would distract too much from the content.
The Bad:
Although this one is well put together it is not an elevator pitch. It tells a little about the product and has a bit of humor but will not fit in an elevator. The whole idea is to be able to pitch yourself and your product anywhere to anyone.
The Ugly:
This one has a pretty good pitch idea and rhythm. I clearly understand what he wants to do and he gets a lot of information in his 30 seconds. The lighting is awful, sitting inform of the window with the light streaming in and an up shot so he is looking down are not appealing. The sound quality is poor also, I had to really focus to understand what he was saying.

Tuesday, March 10, 2015

Star Submission: LOF story.



I really like the way this story turned out. It was part of my transmedia story. I wrote the story based on a day with my daughter and my mom.

I read the story and edited the audio on GarageBand.